Adding Value is Incredibly Important: But How Do I Do It For Little Or No Cost?
A blogger friend of mine (whom I have incredible respect for) wrote a new post about his tech company’s plan to take over a convention.
He outlined exactly what goes into an amazing booth at a convention (the ones that everyone crowds around) and where to get all the add-ons (free gifts, prizes, contests, etc.).
He even outlined where he ordered his booth’s decorations (Vistaprint) and where he got hats with his company logo (Lids).
This is Great Value in Itself.
This sounds like a great post, right? The kind you would bookmark and come back to if you find out your company is going to a convention.
It would’ve been easy for this blogger to stop there, and it would’ve been a really good, quality article.
But then he went above and beyond.
He posted exactly where to get promo codes for each of the services he ordered. He’s not an affiliate for anything. He just told everyone how to have an amazing convention booth, but then also told you exactly how to do it for much cheaper.
It’s a free way to add value to your customers in a way that costs you absolutely nothing. All you need is a quick google search and you can pick the top two or three websites that have the coupons your customers are looking for.
In a bit of shameless repetition of his idea, here were his top three picks for getting Lids.com coupons:
Retailmenot.com
Groupon.com/coupons
And now you have three sweet resources to get coupons for Lids, and it cost me nothing! This is just one way to create amazing value for your customers without pulling money out of your own pocket.
Websites Referenced In this Article:
Vistaprint – for booth decorations at a convention.
Lids.com – for custom imprinted hats with your company’s logo on them.